Buscar
Mostrando ítems 1-9 de 9
El ciberparaíso : magia, espiritualidad y misticismo de internet
(Bogotá : Universidad Sergio Arboleda, 2014, 2014)
This article of reflexive character, explored the metaphors that seek to unravel the process of cultural construction that occur on internet; mainly we followed metaphors that explore the body immersed in virtual reality. ...
Episteme para la publicidad: configuración, gestión y difusión de identidades en un espacio proyectado para la negociación de ideas
(Bogotá : Universidad Sergio Arboleda, 2014, 2014)
This article contributes to recognition and construction of theoretical basis, support of the publicist by profession. If we think about advertising as a field, we must have a clear stand of how different
kinds of knowledge ...
El ejercicio de la ciudadanía en las emisoras comunitarias de Bogotá : Una mirada desde el humanidmo cívico
(Bogotá : Universidad Sergio Arboleda, 2014, 2014)
Here are some thoughts and proposals under the philosophical perspective of civic humanism, which conceives and assumes the human being as the radical subject in politics. An in-depth look through different experiences in ...
Los aportes de la nueva teoría estratégica (NTE) en los estudios comunicación y periodismo de Colombia
(Bogotá: Universidad Sergio Arboleda, 2014, 2014)
The content of this article makes part of an academic debate focused on the discussion about the process and transformation of professional training in Social Communication and Journalism in Colombia as well as the impact ...
Los programas de comunicación social en Colombia : hacia un futuro conectado
(Bogotá : Universidad Sergio Arboleda, 2014, 2014)
This research analyses the programs of social communication due to the impact and consequences characteristic of the digital revolution. Different views were compared in terms of projection in social communication, various ...
El caracter persuasivo de Juan Valdéz en los productores y consumidores de café al interior del paisaje cultural cafetero
(Bogotá : Universidad Sergio Arboleda, 2014, 2014)
The paper offers the main findings within the research about persuasion of institutional communication of Juan Valdez on the perception of coffee growers and coffee consumers in Pereira and Armenia, in relation to its ...
Cibercomunicación : ¿necesidad o satisfactor? Análisis de facebook desde las necesidades axiológicas
(Bogotá : Universidad Sergio Arboleda, 2014, 2014)
The article focuses on the analysis of the social network Facebook as potential means creator of satisfiers to axiological needs of human beings. It also develops a theorizing process about social networks from studies in ...
La comunicación política online. Cómo utilizar la web para crear consenso y estimular la participación
(Bogotá : Universidad Sergio Arboleda, 2014, 2014)
El pensamiento solidario en la comunicación de la investigación
(Bogotá : Universidad Sergio Arboleda, 2014, 2014)
Within the research process ongoing discussions are presented, in which there is a recurring theme about ethics embedded in it. What gives the real meaning, sense and value to research is the communication of its results, ...